Viewing entries tagged
cannabis branding

Do Stoners Care About Cannabis Packaging, Part Deux

Do Stoners Care About Cannabis Packaging, Part Deux

To assume that all cannabis purchases are made by “stoners” is no different than saying that all alcohol purchases are made by drunks. Or that all fast food burgers are purchased by obese people. It is a rough, crude, and inaccurate statement. 

So let’s set the record straight: Not all cannabis purchases are made by “stoners” and yes, packaging matters… Just like it matters in every other sector of consumer goods. 

 Our Views on the Sessions Statements

Our Views on the Sessions Statements

As you know, Attorney General Jeff Sessions ended an Obama-era federal policy that provided legal shelter for marijuana sales in states that have allowed regulated cannabis, potentially placing at risk thousands of businesses operating legally under state laws.

However, while it makes good headlines, this does not mean the end of the legal cannabis industry in America. In fact, some have said that this may force the issue in front of congress.

NCIA - "Don't Hate Me Because I'm Beautiful!" (Part 1 of 2)

NCIA - "Don't Hate Me Because I'm Beautiful!" (Part 1 of 2)

There is so much talk about the lack of sophisticated branding in the cannabis space. And while it is true that there are many look-alike logos and a plethora of cannabis leaves in way too many brands, there is some great work being produced that deserves to be recognized. This inaugural blog will highlight two brands that recently exploded on the scene that bring a sophistication that is often lacking in the cannabis sector. They are: hmbldt and Canndescent. We will look at Canndescent in Part 1 of this blog.

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​​​​​​​Have a Happy Hippo 4.20!

​​​​​​​Have a Happy Hippo 4.20!

420 is coming and we are hitting the road to celebrate throughout California! 

Our NorCal team will be attending Cannacon in Santa Rosa and our SoCal team will be at the High Times event in San Bernardino.

Photo Credit : Alan Turkus from Hopewell, New Jersey, USA - 420 written on a train in New Jersey