We are experts in creating powerful brand and packaging solutions for the legal marijuana industry. Here are some tips you can use: 

TIPS FOR CANNABIS PACKAGING SUCCESS

  • Good child-resistant cannabis packaging starts with superb branding and graphic design. Use the best cannabis branding specialists and marijuana packaging experts you can afford, and connect this team with an experienced cannabis printer early in the brainstorming process to assure best production practices and press efficiencies.

  • Whether you are launching a cannabis brand or product for the first time or are going through a brand refresh, create a board with images, color palettes, and typefaces that you feel represent your brand. Share these with your design and production team.

  • Good sales projections are paramount – Order enough product to get you through 4-6 months. Going back on press for a small run is a very expensive mistake.

  • Cannabis products can be confusing to new consumers, so go the extra mile to be clear about usage and the benefits of your products on your cannabis packaging.

  • Think ahead to the retail experience and make it easy for dispensaries to carry and display your products by providing Point of Purchase (POP) systems. Your cannabis agency design team can help you with this process.

 

BRANDING FOR BEGINNERS

Branding a cannabis company is challenging because of the obstacles the industry faces and the array of competition. In fact, the process may feel overwhelming and out of reach.

To help you get started, read our Beginner’s Guide to Branding and our Brand Questionnaire.

They take you through the steps and helps navigate the road to creating a great brand.

Or contact us: The Hippo cannabis branding team will help guide you through the process - from creation to implementation - whether you are just launching your product or cannabis company, or are already established and ready for a refresh in order to boost sales.

 
 

CANNABIS LOGOS

A logo is the central, identifiable visual element that helps customers discover, share, and remember a cannabis company’s brand. Usually it’s in the form of an icon (mark or symbol), logotype, or combination of the two.

To learn more about creating logos in the cannabis industry, read our booklet, Logo Schmogo...Why does it even matter?

This fun and informative quick read will give you a better understanding of how to create an awesome logo and why it’s so very important.

Or contact us: The Hippo logo design team will help show you how to create a logo that makes your brand distinctive and stands out from the competition. No clip art here! Just custom-designed, beautiful logos that make your brand the envy of all others.